Yup and the problem is, most people... don't care. They want the phone everyone else has. Which is something Apple absolutely excels at, and something Sony has really stumbled over for their smartphone division.
But thats typical Sony. For as many things they knocked outta the park(Trinitron TV's, Playstation, Walkman etc) they have also failed (Betamax, MiniDisc, etc). Kinda how Sony has operated for what seems like forever. And all that kinda gives me a soft spot for them, as they will try to do crazy stuff that others won't(Xperia Pro, Aibo etc etc)