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-   -   AMD Rebrands GCN 7000 series to make 8000 series desktop cards for OEM's (http://www.rage3d.com/board/showthread.php?t=33997511)

caveman-jim Jan 7, 2013 07:21 PM

AMD Rebrands GCN 7000 series to make 8000 series desktop cards for OEM's
 
A tidbit in the AMD Radeon HD 8000M series launch today showed AMD's hand for their GPU strategy - OEM's are getting a top to bottom range of AMD Radeon HD 8000 desktop cards with only 2 new chips in the stack.

The full details are here, with the GPU architectures clearly indicated. The Pitcairn XT and Tahiti Pro and XT2 cards are rebranded, just change the leading 7 to a 8 and done.

For the Cape Verde cards, 7770 becomes 8760, 7750 becomes 8740; no changes to specifications just take 10 off the last two digits - the relative performance indicator - and increment the family numeral.

The venerable Cedar and Caicos GPU's, which were the ATI Radeon HD 5450 and AMD Radeon HD 6450 respectively, become the 8350 and 8400 series. This leaves only the 8570 and 8670 GPU's with new specifications, looking for all the world like binned Cape Verde chips with boost firmware, remarkable similar to the Solar GPU's launched on the mobile side.

So why are the OEM's getting the new lineup first, that isn't new? Well, todays press conference talked a lot about the new Richland APU, coming in 2013 to replace Trinity. When we asked AMD's Jay Marsden about APU dual graphics capability of the new Solar GPU's, we were told that the new GPU's won't dual graphics, but instead enduro connect with APU's. Is AMD bringing the same thing to the desktop and using GCN for the compelling reason to have a dGPU in your APU system?

Of course, there's the old standby that AMD need GCN to fight the Kepler cards for Intel design wins, too. Those Ivy Bridge CPU's need a real GPU, and the Northern Islands 40nm rebrands in the OEM 7000 series didn't fare well against the 28nm Kepler onslaught.

moshpit Jan 9, 2013 09:02 AM

No comments as yet? Lemme be the first then. Shame on you, AMD! Taking a page from Nvidia's playbook like that, I thought better of ya! *snickers and runs to hide from the lambasting sure to follow*

Sazar Jan 9, 2013 09:36 AM

So, the desktop 8000 series cards, any reviews on the "new" cards?

Nunz Jan 9, 2013 09:48 PM

I miss you moshpit!!!!

caveman-jim Jan 9, 2013 11:14 PM

Quote:

Originally Posted by Sazar (Post 1337132479)
So, the desktop 8000 series cards, any reviews on the "new" cards?

They're the same as the 7000 series... and they're OEM only so you'll have to wait till people buy HP/Dell/etc PC's with them in them.

moshpit Jan 10, 2013 07:35 AM

Quote:

Originally Posted by Nunz (Post 1337132688)
I miss you moshpit!!!!

:D

Thanks bro!

acroig Jan 10, 2013 08:17 AM

Quote:

Originally Posted by Nunz (Post 1337132688)
I miss you moshpit!!!!

Quote:

Originally Posted by moshpit (Post 1337133047)
:D

Thanks bro!

Ya, where the F have you been!?

moshpit Jan 10, 2013 12:41 PM

Been playing a buncha games n stuff. Got sucked into Second Life for awhile as well, which was a real time drain. Been lurking around here though, waiting for the right time to troll a thread with a smart ass remark :P

Android1 Jan 11, 2013 07:48 AM

Quote:

Originally Posted by moshpit (Post 1337133290)
Been playing a buncha games n stuff. Got sucked into Second Life for awhile as well, which was a real time drain. Been lurking around here though, waiting for the right time to troll a thread with a smart ass remark :P

Second Life? You? Sorry, man, I can't picture it. :p

moshpit Jan 12, 2013 01:13 AM

Quote:

Originally Posted by Android1 (Post 1337133867)
Second Life? You? Sorry, man, I can't picture it. :p

LMAO! IKR? I've been running an industrial music club in SL, go figure :P

noc_81 Jan 12, 2013 07:12 PM

Wow... this is sad, AMD.. rolling out a new mobile series that seem to be the same as the last, die for die. And this was done with the 6xxx series too, right? And I thought I got jipped taking a 6850 as a warranty replacement for my 4870, thinking that DX11 and UVD3 meant anything in the end when it was basically a stripped down 5850..

moshpit Jan 13, 2013 10:30 AM

Quote:

Originally Posted by noc_81 (Post 1337135347)
Wow... this is sad, AMD.. rolling out a new mobile series that seem to be the same as the last, die for die. And this was done with the 6xxx series too, right? And I thought I got jipped taking a 6850 as a warranty replacement for my 4870, thinking that DX11 and UVD3 meant anything in the end when it was basically a stripped down 5850..

Well, keep in mind, Nvidia plays this rebranding game too. It seems to be SOP for graphics makers other then Intel right now, and the only reason Intel doesn't do it is cause of the nature of their GPUs makes that difficult considering the integration to the CPU.


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